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      The man behind Butea Superba

THE MAN BEHIND BUTEA SUPERBA

Dr Wichai Cherdshewasart, a biomedical researcher at the prestigious Chulalongkorn University in Thailand, identified the active component of the Butea Superba, and provided the actual supporting scientific data and clinical tests, that confirmed its natural ability to dramatically improve erectile function.

Dr Wichai, as he is known, has numerous scientific degrees, but he is really considered an Ethnopharmacologist. Ethnopharmacology is the study the biological properties of plants and plant components as potential medicinal remedies. Many valuable drugs in the world today (taxol, atropine, ephedrine, tubocurarine, digoxin, morphine, guanidine, physostigmine) came to use through the study of indigenous plant remedies. The world's largest pharmaceutical companies employ many ethno pharmacologists and chemists who continue to use plant-derived drugs as prototypes which they can then bring to market the synthetic derivative.

Through his research Dr Wichai developed a unique extraction and preparation process while identified and isolating the unique active component in Butea Superba that makes it such an effective compound for erectile function issues. Currently "Dr. Wichai" is a Professor in the Biology department at Chulalongkorn University in Thailand, often referred to as "The Harvard of Thailand", for its high academic standards and the accomplishments of its faculty.

Dr. Wichai began his research on Butea Superba in 1991, first by traveling all over rural parts of northern Thailand to search for and identify the best, most potent strains of Butea Superba. He achieved this through examining botanical characteristics, chemical analysis, consumption history, toxicology testing, as well as laboratory and non human clinical trails. In 1998, King Bhumibol of Thailand appointed him to Thailand's National Board of Biosafety, a group which concerns with protecting and preserving the natural plants that are found only in Thailand. The international organization Greenpeace praised his efforts to ban genetically modified foods from Thailand in one of their recent high-profile international campaigns.


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